Unify Brand Partnerships is a specialist Sales Agency and Distribution business based in South Wales. Founded in 2004, Unify has established itself as one of the leading multi-category brand specialists for the UK and Ireland.


The business has been geared towards working with both emerging and already established apparel, footwear and accessory brands.

We work as Regional Agents, UK Master Agents or UK Distributors. We have a very strong, knowledgeable and well respected sales team that work closely with both the brand and retail partners to ensure success. We have 3 specialist showrooms – Sport, Lifestyle and Ski/Outdoor situated at our Head Office in South Wales.


Unify work closely with all brands to ensure that the strategy for the UK is always agreed and aligned.

It is always reviewed on a regular basis and we set goals with both short and long-term objectives. We then identify how to accomplish the objectives and then a plan to activate and achieve. We analyse continuously to ensure that we are always on the right path for success.


Unify work closely with each brand to ensure that all Marketing initiatives are always activated to full potential.

This might be brand events, sales promotions, in-store POP, media campaigns, staff incentives, etc. For all brand Marketing that Unify activate, we work with a number of PR and Media companies in the UK that are specialists within each sector – Sport, Lifestyle and Outdoor. This can include – social media, traditional print advertising, sponsorship, trade shows, etc.


The Unify warehouse is over 6500 sq. ft and is a fully operational and pallet racked facility. We pride ourselves on the efficiency of our warehouse and logistics team.